There are many advantages of using Google calendars, in particuler the ability to share them easily with colleagues and family, but one aspect that is little used is the ability to have a free text sent to your phone to remind you of an appointment.
It saved me last week. I had completely forgotten about a meeting that had been moved and suddenly I got a text (which of course we are all more responsive to). I rushed out the door and actually agreed to work with a new partner - thanks Google.
Philip
Customer Service Director, zuuMedia
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